How Do You Or Your Brand Use Each Social Network Effectively?
Even though we are in the day and age of social media and every parent is posting pictures of their kids on Facebook and professional photographers are showcasing their work on Instagram, it still doesn’t mean that everyone or every brand knows which network to…
Creative Concepts Examines Facebook Page Changes
New updates seem to come out weekly on social media platforms such as LinkedIn, Facebook and Twitter. Some updates are simply cosmetic and some updates completely change your marketing strategy for that network. Social Media Today recently wrote “Your Facebook Page’s Organic Reach is About…
Creative Concepts Examines Blogger Outreach Strategies
The media landscape has shifted as blog influence is on the rise. Sites like Huffington Post and Mashable report news and features through a host of bloggers with a readership in the hundreds of thousands. Many topical blogs have built entire communities around their blogs…
Creative Concepts Client Day Featuring An Ecover Sweepstakes
A message from Creative Concepts: as you now know, every month we feature content that we have created for our clients. Today we are sharing a blog post and a fantastic sweepstakes we oversaw for client Ecover which celebrated Green Closet which was (and is) all about…
Creative Concepts Client Day Featuring Bigelow Tea
A message from Creative Concepts: as you now know, every month we feature content that we have created for our clients. Today we are sharing a blog post we wrote for client Bigelow Tea which celebrates Hispanic Heritage month. You can also enjoy the blog entry…
Creative Concepts Shares How to Adapt Your Company’s Blog to Suit Your Audience
Creative Concepts Note: we first published this blog entry in June 2010 and found that the lesson still rings true today so we are reposting it. Let us know your thoughts and questions! When our client Ouidad first launched their blog, they —…
Creative Concepts Client Day Featuring Ecover
Every month, we are going to feature content that we have created for our clients. Today we are sharing a blog post we wrote for client Ecover about their Green Closet project which is all about keeping your fashion choices and your closet green for…
Creative Concepts Shares How SEO is Changing And What You Need to Do About It
It’s a nebulous time for search marketers and marketing directors. Some say SEO is dead or dying; some say Google is well on its way to burying an entire industry at the drop of a hat (or update of an algorithm). I say, “Bring it…
Creative Concepts Asks: Do You Unplug?
This past weekend marked the second annual National Day of Unplugging, a 24-hour respite from technology of all sorts. I participated last year and this year, although I only partially unplugged; I steered clear of the Internet but watched college basketball on television with my…
Creative Concepts Says Think Global, Act Local: How Hyperlocal Blog Networks Can Help Your Brand
In my local community, there are a couple dozen women with blogs. Many of us are design bloggers of some sort — graphic designers and artists and fashion bloggers — and while we all met via the Internet, we’re all deeply invested in our real…