Are You Marketing to Customers or Innovators?
by
Justin
Last week, we mentioned Jeff Pulver’s assertion that mobile apps like Foursquare and Gowalla are overtaking Twitter as the social media world’s tools of choice. Meanwhile, Forrester Research recently reported that one third of adults now post to Twitter or Facebook at least once a…
PR & Social Media News
Don’t Be a Prisoner to Your Tools
by
Justin
In 2007, Twitter won over the crowd at SXSW and changed the way we communicate. In 2010, Twitter may have been supplanted by Foursquare and Gowalla. At least, that’s what Jeff Pulver has surmised based on his own experience at SXSW 2010. As he noted:…