Creative Concepts Shares How SEO is Changing, Part ll
The times are changing with SEO as Google updates its algorithm to improve the quality of the results it provides in the rankings pages. For this reason, we have modified our approach to cater to these changes, and the results have been stellar. Continuing…
Creative Concepts Looks at New Social Site Fancy
Social media sites seem to be popping up everywhere. As Pinterest grows in popularity, we take a look at a similar site called Fancy. Started around the same time as Pinterest, Fancy has the same look and feel as Pinterest except for one thing. A…
Creative Concepts Shows How to Find Journalists on Twitter
Before the internet, building a media list included only a few key pieces of information. Now a media list contains social media handles, Facebook pages, web site addresses and much more. How do you find the Twitter handle for a journalist or group of journalists?…
Creative Concepts Shares How to Adapt Your Company’s Blog to Suit Your Audience
Creative Concepts Note: we first published this blog entry in June 2010 and found that the lesson still rings true today so we are reposting it. Let us know your thoughts and questions! When our client Ouidad first launched their blog, they —…
Creative Concepts Client Day Featuring Ecover
Every month, we are going to feature content that we have created for our clients. Today we are sharing a blog post we wrote for client Ecover about their Green Closet project which is all about keeping your fashion choices and your closet green for…
Creative Concepts Shares How SEO is Changing And What You Need to Do About It
It’s a nebulous time for search marketers and marketing directors. Some say SEO is dead or dying; some say Google is well on its way to burying an entire industry at the drop of a hat (or update of an algorithm). I say, “Bring it…
Creative Concepts Takes a Look At Social Media and The London Olympics 2012
As our world becomes more connected through online channels, the London 2012 Olympic Games is on pace to be the first true social media games. This worldwide event involves viewers not only watching sports events unfold with families and friends on TV and in person,…
Creative Concepts Shares How Using Instagram Can Help Brands Connect with Customers
I love social media; I was an early adopter of Twitter and I have stuck with Facebook despite all of their changes. I like the way these platforms allow me to connect with people I don’t see or hear from in my everyday life, but…
Creative Concepts Examines a PR Crisis Communication Plan
In this age of Twitter and smartphones, a business must be prepared to handle a PR crisis in real time with a sound plan. A crisis can hit at any time and having a plan in place ensures that your business is ready to handle…
Creative Concepts Shares Ordinary to Extraordinary With Instagram
Okay let’s be honest. Everyone likes things that make them look good. A little confidence boost never hurt anyone…right? Because that’s what Instagram is here for! Apply the Amaro filter, maybe Lo-fi, Inkwell, or Nashville, blur the photo a little bit and you’ve got yourself…