Creative Concepts Highlights The Importance Of An Online Newsroom
PR 101: The Importance of the Online Newsroom. In this all-access digital world, companies of all sizes need to be sure they have an up-to-date online newsroom. Just as corporate websites need to be current with product and company information, current, search-optimized online media newsrooms…
Creative Concepts Believes In Partnering With A Blogger To Promote Your Brand
I’m going to Miami in a couple of weeks, for the Mom 2.0 Summit. I’ll be partnering with Creative Concepts’ client Ecover for a fantastic project: I’ll be offering style advice to conference attendees, and talking about ways to create a greener closet, including tips…
Creative Concepts Shares How Lululemon Gets Multi-Platform Content Strategy Right
Whether browsing or shopping online, have you ever given much thought to your goals before you clicked on the social media buttons running along the sidebar, sandwiching the post or product description, or resting in the footer? What did you think you’d get out of…
What Is The Value Of A Facebook “Like,” Creative Concepts Wants To Know!
Facebook Timeline for Pages Facebook, as you most likely know, has changed the way people and brands tell their stories through “Timeline,” the new Facebook layout featuring a large cover photo, an actual timeline, and more. Facebook’s first priority has always been about community and…
Creative Concepts Shares The Value Of A Social Media Press Release
PR 101: The Social Media Press Release. In this blog, we have talked about building a media list, pitching the media and ideas for writing news releases. As you write your press releases, have you considered creating a social media press release? Traditional press releases…
Creative Concepts Asks: Do You Unplug?
This past weekend marked the second annual National Day of Unplugging, a 24-hour respite from technology of all sorts. I participated last year and this year, although I only partially unplugged; I steered clear of the Internet but watched college basketball on television with my…
Creative Concepts’ Tips For Squeezing More Juice From Your Presentation
Brand, product, and marketing managers all recognize the value of public exposure. Whether gained through media mentions, social shares, blog traffic, or a truck canvassing neighborhoods, eyeballs and awareness gained by increased exposure can improve the chances that your brand or cause will capture new…
Creative Concepts Shares The Joy Of Pinning, On Pinterest Of Course
A couple of weeks ago I wrote about how Pinterest could be used for brands which we at Creative Concepts are expanding on every day, but what I didn’t share is how much I am personally loving Pinterest. As one of 11 million people on Pinterest where 97% are women, I…
Creative Concepts Shares Press Release Ideas to Generate Media Coverage
Believe it or not, most businesses have newsworthy information to share with the media on a regular basis. The key is understanding what type of information local, regional, trade and national news outlets find of value and then providing the relevant information about your business….
Creative Concepts on Pinterest, How Do Brands Find Success Pinning?
I, like hundreds of other people, want to chat with you about Pinterest. With stats like this from Techcrunch (10.4 million registered users, 9 million monthly Facebook-connected users, and 2 million daily Facebook users where 97% of those users are women), this new social network is not going away anytime…