Creative Concepts Examines Six Myths of Social Sharing
There are many myths about how people share content on social networks. One myth is that people share more on weekends. Another is that Millennials share the most branded content. PR Daily recently shared an infographic from Radium One that clears the fog on many…
Creative Concepts Looks at The State of Social Media for PR Pros
Social media has quickly become an integral part of public relations and marketing (among other areas) over the last few years. There are lots of observations about social’s role in public relations and marketing, but not many regarding these folks’ insights about social media. Cision and…
Creative Concepts Discusses Ways to Get Great PR on a Budget
Many startups and smaller businesses don’t have blockbuster budgets for marketing and public relations. Here are some PR strategies and tactics that are helpful to get coverage on a shoestring budget. Forbes recently wrote “Three Ways to Get Great PR Without a Budget.” The article…
Creative Concepts Reviews Instagram’s Most Popular Hashtags
What’s a Hashtag? If you are not familiar with the hashtag, it is a keyword formatted with a # sign that is a tag so people can search for conversations on that topic on various social media sites. For example, #marketing, #socialmedia and #pr are industry…
Creative Concepts Suggests Strategies for Handling Negative Feedback
As marketers build their online brand presence, one critical area that needs to be addressed is how to handle negative feedback. Social Media Examiner’s recent research shows that marketers are not prepared for negative feedback. A recent eMarketer report found that more than half of…
Creative Concepts Looks at Social Strategies for Public Relations
The intersection of social media and public relations can be a complicated union. Brands and businesses need to incorporate a process that places social media within the public relations strategy. Forbes recently wrote “Winning Social Media Strategies for Public Relations” The article highlights social media tips for public relations…
Creative Concepts Examines Facebook Page Changes
New updates seem to come out weekly on social media platforms such as LinkedIn, Facebook and Twitter. Some updates are simply cosmetic and some updates completely change your marketing strategy for that network. Social Media Today recently wrote “Your Facebook Page’s Organic Reach is About…
Creative Concepts Looks at PR Tools to Boost Productivity
Public relations professionals face many challenges in their day to day roles. In addition to multitasking daily projects, PR pros need to stay on top of the latest news about their industries and clients as well as advances in technology. We recently wrote about social…
Creative Concepts Looks at The State of Google Plus in 2014
Google Plus is a relatively new social network that brands and companies have not yet fully embraced. With more than 1.15 billion users and 201 million active mobile users, Google Plus is certainly a network worth noting. In November, Nielsen reported the Google Plus site had 29…
Creative Concepts Celebrates Chic Stock Photos
Until now, a search on a stock photo website typically brought up photos of men and women with strained smiles in severe business suits posing next to antiquated technology like old computers and discontinued cell phones. Marketing folks on a budget had little to no choices…