A Creative Concepts Teen Shares Her Love Of Yale Via Facebook
I am lucky. On December 15th, amid anxious high school seniors awaiting decisions from multiple colleges, I got into Yale, my first choice. Of course, following that night, there was a flurry of all things Yale. Scrutinize the “Admitted Students” website, “Like” Yale University on Facebook, find…
Creative Concepts Shares The Art of The Public Relations Follow Up
I believe that follow-up (well-done, targeted, slightly aggressive follow-up) is crucial to turn a well-planned public relations campaign into a success story. I have seen many a promotion bomb because the team did not: Do Any follow-up calls (Do not be afraid to call! The…
Creative Concepts Asks If Facebook Makes Kids More Antisocial, This Teen Says No Way!
According to AllFacebook—the unofficial guide to Facebook—teenage behavior on Facebook has become increasingly, and disturbingly, more antisocial. New studies by the Pew Research Center’s Internet and American Life Project report concerning effects of Facebook usage by young teenagers such as friendships ending, face to face confrontations at school,…
Creative Concepts PR How-Tos: Building Successful Media Lists
Every PR person has to create media lists during their career. From building a list from scratch to accessing your own personal database of names and publications, either way – most clients and their products call for the creation of a media list tailored…
Creative Concepts Notes What to Do and What Not to Do When Pitching To Bloggers and the Media
This link is a great example of every PR person’s worst nightmare: a journalist (or blogger in this case) makes fun of your pitch, shoots you back a snarky response, and it doesn’t end there as you continue to make more mistakes and they continue to…
Creative Concepts Followed Hurricane Irene Online
As the major news channels in the world focused on the facts and figures behind hurricane Irene’s impending arrival last week, I chose to get my information on her through my friends, followers and followees on Facebook and Twitter. Instead of getting the facts about…
Creative Concepts Teen Insights On Texting
Thank god for my cellphone. I might not have a complicated data plan, or a Blackberry or an iPhone, but texting works and it’s important to me. It’s nice to have some contact with the outside world, trust me. For me, it’s a way to…
A Creative Concepts Teen Insight On Harry Potter And Social Media
For over ten years, I grew up side by side with Harry Potter, Hermione Granger, and Ron Weasley. I remember the first time I picked up Harry Potter and the Sorcerer’s Stone, a fresh birthday present, and promptly got lost in the wizarding world. Every book…
Creative Concepts Celebrates The Children’s Aid Society Recipe Contest
There’s nothing like a sweepstakes or contest to get people talking about your brand! When you offer a prize through Facebook, Twitter or blog, you not only increase your fan base but often times these new followers ramp up the conversation as we have seen…
Just Checking Facebook for Five Minutes….Yeah Right
Story of my life: Oh I’ll just go on Facebook for five minutes. An hour later: still there. I’m frequently distracted from my homework as I creep on my friends’ pictures and profiles, and sometimes connect with old friends and family I haven’t seen with…