screenTiming is everything on social media. Run a campaign on the wrong day or time and it will be lost. So, how do you find out the best days and times to post on social media?

There are lots of factors that determine the best days and times of the week for your business. Factors like your industry, do you target businesses or consumers? Where do your target audiences go online? When are they most active? For B2B, it might be during the work week. For B2C, it might be weeknights and weekends.

Social Media Today recently wrote How to Find the Best Days and Times to Post on Social Media. They list a variety of tools to help gain insight on the best dates and times.

There are external social sharing tools such as Buffer and SproutSocial that let you examine your statistics and discover what your most effective posts were.

Internal tools give further insights for each social network. Checking your analytics on Facebook, Twitter, LinkedIn, Pinterest, Google Plus and other platforms will give you the data you need to determine what’s working and what’s not.

The following infographic from SurePayroll shows data garnered from top industry sources with the best and worst times to post on six platforms. For more information, check out their article Post, Pin & Tweet – The Best Time to Outreach.

Pull your analytics and test out different dates and times to determine what works best for your brand.

Courtesy of: SurePayroll